Privacy policy
Last updated: 23 October 2026
This policy explains how Polaris Light Ltd (company number 09763338, registered office 71-75 Shelton Street, London, WC2H 9JQ) uses personal data. We are the controller for the data described here. We comply with the UK GDPR and the Data Protection Act 2018.
What we collect
- Enquiry forms and email: your name, company, email address, telephone number, site details and your message.
- Customers and suppliers: business contact details, order, delivery and installation details, and correspondence.
- Website use: if you accept analytics cookies, we collect information about how you use our website (pages visited, device and browser type, approximate location). See our Cookie policy.
Why we use it, and our lawful basis
| Purpose | Lawful basis |
|---|---|
| Replying to your enquiry and preparing a quotation | Legitimate interests, or steps before entering a contract |
| Supplying products and services, invoicing and warranty | Performance of a contract |
| Keeping accounting and tax records | Legal obligation |
| Measuring and improving our website (analytics) | Consent (via the cookie banner) |
| Sending you information about our products, where you have asked us to | Consent. You can withdraw it at any time |
We do not sell your data.
Who we share it with
- Service providers acting on our behalf: website hosting (Cloudflare), form handling (Formspree), email and office software (Google Workspace), web analytics (Google Analytics and Google Tag Manager, only if you consent), our blog and marketing pages (HubSpot) and accounting (Xero).
- Installers and carriers we use for your project, only as needed.
- Authorities where the law requires it.
Some providers process data outside the UK. Where they do, we rely on UK adequacy regulations or the UK International Data Transfer Agreement or Addendum.
How long we keep it
- Enquiries that do not lead to an order: up to 2 years after our last contact.
- Customer records: 6 years after the end of the financial year of the last transaction, for tax and warranty purposes (HMRC record-keeping rules and the 5-year warranty).
- Analytics data: 14 months, set in Google Analytics.
Your rights
You have the right to access, correct or erase your data, to restrict or object to processing, to data portability, and to withdraw consent at any time. To use these rights, email hello@polarislight.com. If you are unhappy, you can complain to the Information Commissioner's Office (ico.org.uk, 0303 123 1113).
Contact
Polaris Light Ltd, 71-75 Shelton Street, London, WC2H 9JQ. hello@polarislight.com